Email vs RSS Feeds
The debate rages on comparing email and RSS feeds. Lets face it their are benefits associated with each and downsides as well. Email and RSS really are different communication mediums and they are designed for different purposes.
RSS Pros
1. Subscriber Control - you choose what you want to receive
2. Privacy - no need to release private information in order to subscribe (in most cases)
3. Scannable - easy to scan, saving time
4. No Filtering Issues - nothing is lost to spam filters
5. Reach - syndication expands a companies reach
RSS Cons
1. Tracking - RSS is very difficult to reliably track
2. Metrics - accurate reporting is near impossible
3. Adoption - RSS adoption is still limited, not everyone has an RSS reader
Email Pros
1. One on One - designed for personalization
2. Compatibility - everyone can send and receive email
Email Cons
1. Spam - emails are lost in spam filters
2. More Spam - noise to sound ratio overwhelming
Perhaps this over simplifies the comparison but it clearly shows that the two communication methods excel in different areas.