Proven Website Marketing Strategies

Tricking the search engines just does not work. The search engines do not look kindly upon webmasters who attempt to deceive the search engines about the content contained on a webpage.

1. Cloaking
Cloaking a website is a stealth technique used to provide a copy of a web page to search engines while providing an alternate copy to website visitors. The website copy provided to the search engine is optimized and not always reflective of the real content contained on the webpage.

Common Errors that Kill Search Engine Ranking

During the Blogathon, people update their websites every 30 minutes for 24 hours straight. For this, they collect sponsorships. Pledges can be a flat donation, or a certain amount for every hour the blogger manages to stay awake.

A blog launched this month has teamed with a U.S. senator in an effort to write new broadband legislation, and so far participants have given the process high marks.

OpenLeft.com, a blog focused on liberal issues, has been hosting a wide-ranging discussion on broadband policy since Tuesday. Senator Dick Durbin, an Illinois Democrat and assistant majority leader in the Senate, has joined the discussion, saying he’ll use the ideas from OpenLeft to craft broadband legislation.

RSS has the highest value among Web 2.0 technologies, according to a Forrester Research report released Friday.

The research firm surveyed 275 IT decision-makers online between April and June.

Twenty-three percent of those surveyed report substantial business value for RSS. One in three uses RSS for marketing purposes. Podcasting came in right behind RSS, with 21% reporting substantial business value.

By contrast, only 11% said blogging delivers substantial business value. Fourteen percent said their company does not measure Web 2.0 business value at all. Of those that do measure, the majority look at traditional metrics such as ROI and total cost of ownership.

National Geographic News headlines and story summaries are now available via RSS feeds.

GreenPeace has RSS feeds. The RSS feeds cover issues from global warming to genetic engineering.